Management Team

Hezy Rotman – CEO

Hezy Rotman has more than 20 years of experience in multi geographic environment, in management, development, sales and marketing of multi-disciplinary products as well as large scale enterprise software solutions.

Prior to joining DigiFlex, Hezy served as Kodak Israel Managing Director.

Hezy Holds a B.Sc. in Mathematics and computer science from Tel-Aviv university and MSM from Boston University

Nir Halup – VP R&D

Nir Halup has extensive experience in leading R&D groups for developing multi-disciplinary products at Applied Materials, Mempile, Orbot and others.

Previously, Nir worked at Creo (previously: Scitex) as R&D Manager for the Output Division, leading development of Computer to Plate, Laser based products.

Nir holds a B.Sc. in Mechanical Engineering from the Technion at Haifa, and MBA from Bradford University.


Dorit Akva – VP Marketing

Dorit Akva has over ten years of end user product experience including product design, product development and Product Marketing.

Previously, Dorit worked at Xerox HQ as Strategy & Business Manager.

Dorit holds a B.Sc. In Computer Science and Mathematics and MBA from Bar Ilan University.


Nimrod Hermelin - VP Operations

Nimrod Hermlin has a vast experience in management of Purchasing, Logistics, Customer Support and Operation.

Previously, Nimrod worked at Jemtex Ink Jet Printing  as the Purchasing & Logistics Director and Operation Manager at Denx.

Nimrod Holds a  BSc in Mechanical Engineering from the Technion  and MBA from Herriot-Watt, UK.